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Organic protein pasta

Otelia

A gluten-free protein pasta that still has an al dente bite.

  • Nutrient dense in a small serving.
  • Just Beans & Water. Nothing Else.
  • Not just for pasta: soups, ramen and cold noodles.
Order through LCG Foods See the line
Top sellerEdamame SpaghettiEdamame Spaghetti

At a glance

21g
protein per 50 g serving
9g
fibre per 50 g serving
Case12 units
Shelf life24 months
StorageShelf stable
CategoryPasta, Rice & Breads
Certifications
USDA OrganicGluten freeNon-GMO Project VerifiedVeganKosher

Reasons to list

A Reason To List is evidence that the product sells, that demand exists, that demand is building, or that the shelf needs it.

12,000 bags sold in two days at Eat Well Live Well 2026.
21,750 bags sold in three days at the National Women's Show 2025.
31,400 bags sold in two days at canfitpro 2026, beating its own 2025 record of 1,000 bags sold.
Trends
Protein

21 g a serving.

Fibre

9 g a serving. A very high source.

Clean label

Beans and water. Nothing added.

Proven elsewhere

Imported and listed in the UK by Buckley & Beale, shown at IFE London 2025 and the Farm Shop & Deli Show 2026

How it compares

Otelia compared with Explore Cuisine Organic Edamame Spaghetti and Liviva Organic Edamame Spaghetti.

OteliaExplore Cuisine Organic Edamame SpaghettiLiviva Organic Edamame Spaghetti
Cooks firm, al denteYesNoNo
Beans and water only, no flourYesNoYes
Certified gluten freeYesYesYes
Non-GMO Project VerifiedYesYesYes
Certified organicYesYesYes
Protein per serving21 g per 50 g serving (42 g per 100 g)42 g per 100 g19 g per serving
Fibre per serving9 g per 50 g serving (18 g per 100 g)23 g per 3.5 oz (100 g) serving15 g per serving
Lower shelf price per 100 gYesNoNo

The line

An organic protein pasta made from beans, vegan and kosher, ready in four to six minutes. Each serving carries 21 g of protein and 9 g of fibre.

Edamame Spaghetti
Black Bean Spaghetti
Soy & Chickpea Spaghetti
Edamame Fettuccine

Edamame Spaghetti

Size
200g
Shelf life
24 months
Storage
Shelf stable
OrganicGluten freeVeganNon-GMO Project VerifiedKosher

Ingredients Organic Edamame, Water.

Contains soy.

Black Bean Spaghetti

Size
200g
Shelf life
24 months
Storage
Shelf stable
OrganicGluten freeVeganNon-GMO Project VerifiedKosher

Ingredients Organic Black Bean, Water.

Contains soy.

Soy & Chickpea Spaghetti

Size
200g
Shelf life
24 months
Storage
Shelf stable
OrganicGluten freeVeganNon-GMO Project VerifiedKosher

Ingredients Organic Soy Bean, Organic Chickpea, Water.

Contains soy.

Edamame Fettuccine

Size
200g
Shelf life
24 months
Storage
Shelf stable
OrganicGluten freeVeganNon-GMO Project VerifiedKosher

Ingredients Organic Edamame, Water.

Contains soy.

How it is made

Made from organic beans and water, nothing else. No flour, no binders, no gums. No nonsense.

Retailers and reviews

Retailers
Well.caAmazon.caGoodness Me!Healthy PlanetThe Low Carb GroceryNature's EmporiumAmbrosia Natural FoodsSobeysMetro
Reviews
Amazon.caEdamame Spaghetti
4.0
97 reviews
Well.caEdamame Spaghetti
4.6
66 reviews
Amazon.caBlack Bean Spaghetti
4.1
61 reviews

“This is by far the best protein pasta I have ever tasted. There is no string taste and the consistency is excellent.”

Sonia, Amazon.ca, Edamame Spaghetti, 15 July 2026

Events

Shows and results
25 to 27 September 2026CHFA NOW Toronto 2026Trade show
14 to 15 August 2026canfitpro 2026Consumer show1,400 bags sold over two days
18 to 19 April 2026Eat Well Live Well Expo 2026Consumer show2,000 bags sold in two days
21 to 22 February 2026CHFA NOW West / Vancouver 2026Trade show
15 August 2025canfitpro 2025Consumer show1,000 bags sold in 48 hours
National Women's Show 2025Consumer show1,750 bags sold in three days

Brand support

SocialHundreds of consumers across Canada posting videos and reviews about the brand all year, through the paid LCG Foods and Butterly creator programme.Otelia is on the programme.
In-store demosConnected Demos, booked through LCG Foods and run by Sparks, bring the product to shoppers in the aisle.Otelia takes part.

The story since 2022

Otelia was founded in 2022 to make nutritious, high-quality everyday foods. Today that is one thing, high-protein pasta. The pasta line is four organic bean pastas in two shapes, each made from beans and water and nothing else on the ingredient list, with 21 g of protein and 9 g of fibre in a 50 g serving. It launched internationally at IFE London in March 2025, rolled out across Canada the same year, and is stocked today by seven Canadian retailers in store and online, and imported into the UK by Buckley & Beale. LCG Foods Distribution imports it into Canada.

Photographs

The founder

Barron Lau
Co-founder, Otelia
The obstacle

Scaling production while maintaining quality, navigating market expansion into North America, and balancing sustainability with competitive pricing

Order

One order and one invoice for Otelia with the other LCG Foods brands. Tell us the stores and we take it from there.

[email protected] (905) 752-0460